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Porsche plans 20% price hike for top models

Seeking Alpha ·

Seeking Alpha reports: Porsche AG plans to increase the average selling price of its top-of-the-range models by about 20% in the medium term as the sports-car maker shifts toward higher-value vehicles and greater exclusivity. The strategy, unveiled at its Capital Markets Day on Wednesday, is built around a “Value over Volume” approach, with Porsche aiming to generate higher value per vehicle while becoming less dependent on sales volumes. The company expects the average price of its top…

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